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Handsome men can't look thirsty. It gives women the impression that the handsome man isn't getting women. This causes the woman to think that there is something wrong with the man.
Rom explains that a Handsome Man has to come off as someone who gets sex on the regular. Just as he can't come off a thirsty when meeting a woman he can't come off as thirsty in the bedroom.
A man may be handsome but people are still judging him by his personality. A handsome face and a cool demeanor is a powerful combination.
In this episode Rom discusses how the combination of looks and being nice has a profound effect on women.